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Digital Marketing Case study - Cheelizza

July 23, 2019

 

 

Client

Cheelizza is an authentic 100 % Pure veg pizzeria based in Mumbai, India. With a keen market understanding, supreme quality, pocket-friendly prices and a passionate team, it is a step ahead towards revolutionising the Indian QSR Space curve.With a vast variety of products that fit the pocket perfectly, cheelizza offers exactly what Indian foodies need – a pocket friendly brand that puts the consumer first.

 

Brief

 

To create great visual content and get attraction on online mediums for brand awareness. 

 

Solutions

We wanted to make interactive social media presence for a brand as in this competitive social media world every brand is doing best to tap on their customers.

 

 

1.Social Media

 

With the help of uniquely planned content every month, which focuses on brand's USP we shot Stop-motion, Gifs, Video and cinematograph which helped the brand on social media platform to get noticeable traction and high engagement rate.

 

 View our most recent work on their profile here: www.instagram.com/cheelizza.pizza/

 

 

2. Pre-movie Video Commercials
 

We conceptualized and shot 4 video adverts of ten second each that were broadcasted in the theatre before every show. Having their outlets situated near cinemas, the brand focuses on pushing their ads to the most apt target audience there. Youngsters and Families looking for food after an entertaining movie evening.


We curated a set of four ten-second pre-roll ads. Here's one:

 

For more visit: 

www.cheelizza-premoviead.whiteplatestories.com/

 

 

3.Photoshoot

 

We implemented a strategy to conduct retainer shoots to create refreshing pictorial banks every month of their product, ambiance and new offerings.

 

 

For more visit: 

www.cheelizza.whiteplatestories.com/

 

 

Conclusion

Constantly ranking in the explore feed, Cheelizza gets us reach from viral content and has gained over 650+ organic impressions on Instagram with 27k+ organic impression and 19.7k impression on twitter in six months.

 

Want to step up our social media game? Contact us us now.

 

 

 




 

 

 

 

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